Of course we will teach your kid how to write a good blue book essay and a decent research paper, any school that says it's doing college prep should do that. But we also believe it's important to communicate in a wide variety of formats. Fewer than 10 people have read my dissertation. If I write a good tweet, 30,000 people will see it (that's my record).
I didn't mention almost 40k page views for the blog. I don't know whether to be pleased with myself or horrified.